Contrecia T. Tharpe, Ed.D

Chief Operations Officer and Founder

Dr. Contrecia T. Tharpe is a marketing, branding, and communications practitioner.  In 2008, she opened neuIMC, formerly Dolce Belletto, a boutique integrated marketing and communications firm in Nashville.  With over 12 years’ experience in the industry, she has worked with national and international brands, businesses, and individuals in the non-profit, sports, entertainment, travel, small business, and education sectors.  She is an advocate for small and medium business success and works to maximize and identify opportunities, craft strategies, and create solid business foundations for her clients. With a passion for education, redemption, desistance, and equity, she started The DREAM Initiative with Robert Sherrill in an effort to change the narrative surrounding recidivism and second chances.


Contrecia is a current board member of women’s leadership organization Nashville CABLE, youth advocacy organization Impact Youth Outreach, and the national organization Shelters 2 Shutters where she serves as their Chair of Communications.  She is also a mentor with SCORE and Nashville’s Entrepreneur Center.

Having obtained her doctorate from Trevecca Nazarene University in 2019, she is currently a faculty member at Nashville’s Lipscomb University in the communications department where she teaches advertising copy and communications courses.  Her second book, Leveraged, will be released in Spring 2021.